C3 Ratings Highlights for 2014/15 Season to Date
ABC Family Is the #1 Cable TV Network Across Women 18-34,
Women 18-49 and Females 12-34 and a Top 5 Network in Adults, Leading Its
Competition by Substantial Margins and the Only Top 10 Network Up Season to
Season
ABC Family Is the Most Socially Engaged TV Network
2014/15 Season to Date:• Ahead of its largest rollout of original series in the network’s near 14-year history, ABC Family is
the #1 ad-supported cable TV network in sales prime time based on advertising currency C3 ratings across Women 18-34 (237,000/0.7 rating), Women 18-49 (393,000/0.6 rating) and Females 12-34 (331,000/0.7 rating) and is a Top 5 ad-supported cable TV network in Adults 18-34 (#2 – 336,000/0.5 rating), Adults 18-49 (#4 – 586,000/0.5 rating) and Viewers 12-34 (#2 – 472,000/0.5 rating).
o In Women 18-49 (393,000), ABC Family is beating its chief competition in the demo, including Bravo by +60% (245,000), TBS by +15% (341,000) and USA by +7% (367,000).
o In Females 12-34 (331,000), ABC Family beats its competition by the largest margins, including Bravo by +155% (130,000), MTV by +99% (166,000), TBS by +70% (195,000) and USA by +48% (223,000).
• ABC Family is the only Top 10 cable TV network up season to season in Adults 18-49 (+9% –